Need to hire a blog writer for your small business in Boca Raton?
Here’s what you need to know in order to get started!
Do you hate writing but do you know that your business needs a blog presence in order to be found on Google?
Or does the thought of SEO for blogging completely overwhelm you so you put it on the back burner and promise to ‘get to it another time’.
I can’t tell you how many times I’ve heard the above scenarios out of the mouths of my clients! They know the importance of building an SEO presence to drive sales and traffic to their business, but it’s overwhelming, time-consuming, and daunting.
Like so many other aspects of a business in the digital age, you can > hire a blog writer for your small business < in Boca Raton! Yep – outsource it!
As a blog writer who takes the helm of the blogs for other businesses, I can tell you the exact components that your blog needs in order to work for your business!
An impactful blogging strategy takes time, and it definitely doesn’t happen overnight. A handful of sporadically posted blogs is not going to get your business ranked on Google! Be prepared to be consistent and persistent. Google scrubs sites that continually produce high-quality content. Weekly content should be distributed on your blog for a minimum of a year!
Come prepared to talk to your blog writer about producing a strategy. What is your desired result from blogging aside from just producing consistent content? Is it more clicks to site? More leads? More email sign-ups? Knowing your desired result will help your blog writer build a strategy that gets your business pointed in the right direction.
Your content needs to be valuable! I know, I know, you’ve heard this a million times, right? But what does it actually mean to produce valuable content? It means that you need to create blog posts that your potential clients are looking for, content that solves a problem, serves an answer, and brings them closer to your brand!
For more info, >> click this link right here << and fill out the form to get in touch with me!
Each and every single one of the blog posts that you produce should contain both backlinks and internal links! You’re either linking to your sales page, social media outlets, another piece of valuable content that your reader might like, affiliate links, or even another business that you collaborate with from time to time. Backlinks and internal links are highly powerful pieces of SEO for your blog!1
Those brand photos and headshots that you paid a professional photographer for? They need to be present in your blog posts! Especially if you are the face of your business! Your readers need to know like and trust you before they take the next step with your business and including fresh, relevant, on-brand imagery will build the bridge to forming that bond.
Now that your readers have taken in the valuable information on your blog, what’s next? Where do they need to go? What form on your website do they have to fill out in order to get in touch with you? In digital marketing, we call this an ‘ask’ or a ‘call to action’! Each and every single one of your blog posts should be created with at least one (if not more!) of these asks or calls to action!!!