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Lattes for Lunch

Blog Writer & Instagram Strategist

How to Tell if You’ve Been Shadowbanned on Instagram

September 5, 2020 by Nicole

Suspect that you’ve been Shadowbanned on Instagram? Here’s what you can do if you suspect that your account has been shadowbanned!

First and foremost, for the purposes of this blog post – let’s define what a shadowban is when it comes to your Instagram content!

The term ‘shadowban’ has been so widely used on Instagram that the definition has warped over time.

A shadowban is when you publish content on Instagram using hashtags, but your content is hidden from anyone searching under those specific hashtags.

Here’s what it looks like. You create a post using #wearethecreativeeconomy but a scroll under the most recent posts section of that hashtag does not product your post.

Leaving your content highly invisible.

If you suspect that you have been shadowbanned don’t start clicking around in the hashtags directly from your posts.

Searching your hashtags this way can actually produce a false result.

Meaning, if you click #wearethecreativeeconomy from the caption or comments section of your post, suddenly your post appears in top posts under that hashtag.

But that result is only being delivered to you <gasp>

The best way to confirm that you’ve been shadowbanned is to ask a friend (or better yet, two friends) to type in one of the hashtags used in your content and have them scroll under most recent posts searching for your content.

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And if you have a really awesome friend,  ask them for a screenshot, I think the kids are calling this ‘receipts’.

Ok so maybe the outcome of your friend’s search didn’t produce your content and now you are wondering what in the black hole in the name of Instagram happened to your content.

Chances are that you are facing down a shadowban.

The biggest reasons for Instagram hiding or shadowbanning content come down to ‘spammy’ practices. 

Spammy practices can include bots and automation that go against Instagram’s terms of service. 

Or, a spammy practice can simply be that you used the same set of hashtags on repeat for the last 5 posts you created this week and Instagram went “nope”

Hopefully, your content hasn’t yet fallen victim to an Instagram shadowban but the idea of it terrifies you…

Speaking as someone who has actually experienced a shadowban, its definitely a bit disarming, especially as a social marketer.

If you are wondering what in the fresh hell a social marketer did in order to be on the receiving end of a shadowban, welp, I’ll tell you!

At the time that I launched my account, it was my second business.

I used the account of my first business in order to leverage the following on my new business (this one)

Launching my new business with a fun free Instagram challenge gave my account posts more engagement that I had followers.

Pair those two factors up with the use of the same sets of hashtags for posts on both accounts, multiple days in a row #overwhelmedwithrunningtwobusinesses……

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Instagram caught on to my ways and boom – SHADOWBAN! Right in the middle of my launch. Virtual nightmare, amiright?!

I abused those hashtags and Instagram caught on and marked my account as spammy. I googled my way into a panic attack wondering what I could do have my Instagram Shadownban lifted [spoiler: not much] and here we are 2 years later with a successful Instagram marketing business that hasn’t fallen to the same fate again.

Now let’s get back to your content.

How can your content avoid falling victim to a shadowban on Instagram?

Pretty easy actually

2) Care for your hashtags like they are your Instagram life support

Hashtags are one of the most unique factors of Instagram. 

Strategically using hashtags is what allows our content to be found, connects us to others, and lands us those dreamy ideal clients.

But don’t abuse the system, using the same hashtags over and over again with result in a shadowban. 

One of the ways to avoid this is to get those hashtags out of your planning apps and breaking the habit of dumping them into your posts without looking at whatcha got going on.

2) Don’t Abuse The System

Those apps that ‘bring in new followers’ and ‘do the work’ for you. Don’t believe the hype.

Like those third-party apps that are set up to follow/unfollow accounts on your behalf or watch Instagram stories on your behalf. 

They are also highly suspect in violating Instagram’s terms of service and will do nothing to move the needle in your business.

While it may be super tempting to get on the latest growth hack bandwagon, just plain old don’t do it

3) You Don’t Need to Be In Your Feed as Often as You Think

Feeling burned out from posting in your feed? You might feel uninspired or maybe you even ditched your feed for a month or two because you just couldn’t deal with it anymore.

I’m also guessing you were posting way too often. Like posting every single day too often. Or posting multiple times within the hour too often.

You can successfully market your business on Instagram with anywhere from 1-4 post per week. Yes, really.

Posting multiple times a day, or even multiple times within the hour is a fast track for getting your content on the receiving end of a big old shadowban!

Ok, so maybe you did everything right, but for some unknown reason, you still found yourself on the receiving end of a shadowban, what’s next?

Have you been Instagram Shadowbanned?

Once you have undoubtedly determined that you’ve been shadowbanned, you can report it to Instagram.

But there is very little you can do to have it lifted immediately. Andddd…. Instagram themselves vehemently denies that such a thing even exists in their app <face palm>

Here’s how to report being shadowbanned to Instagram

Click into settings > help > report a problem > something isn’t working > and type in the description of your problem like ‘my content is not being shown under hashtags’

If you find yourself on the receiving end of a shadowban I also encourage you to audit your brand’s personal hashtag library.

It takes a total of around 2 weeks to have a shadowban lifted. 

In the meantime, you can reduce your total number of posts in your feed throughout the week.

Go through those hashtags yourself and audit each and every single one before they touch your content again.

Delete any apps that you might be using that require your Instagram login info.

Stay more active in Stories, in IGTV, or in Reels.

And take a deep breath because your shadowbanned content on Instagram will be visible again in no time!

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Need to audit your Instagram account? Grab a copy of >>>The Instagram audit <<< while you’re here!!!

Filed Under: Instagram Tagged With: Instagram, Instagram Marketing, Shadowban, Shadowbanned on Instagram

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▷Instagram analytics aren't big and scary!
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▷𝗔𝗰𝗰𝗼𝘂𝗻𝘁𝘀 𝗥𝗲𝗮𝗰𝗵𝗲𝗱 𝘃𝘀 𝗔𝗰𝗰𝗼𝘂𝗻𝘁𝘀 𝗘𝗻𝗴𝗮𝗴𝗲𝗱 ⤵️
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▷You can find this metric by clicking on insights from your Instagram business profile which will bring you to Insights Overview
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▷The second analytic is 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗥𝗲𝗮𝗰𝗵 𝗯𝘆 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗧𝘆𝗽𝗲
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▷You can find this metric by clicking accounts reached from the previous step (under insights overview), and scrolling down to content reach!
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▷Pairing these analytics will give you some insight into the type of content that your audience is devouring!
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▷Poke around your analytics! It's not as scary as you think and you might just be surprised at what you find!
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▷The time for ripped jeans & belly-baring tops h ▷The time for ripped jeans & belly-baring tops has long exited my life - and I'm fine with that 🤷🏻‍♀️

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▷One of the biggest areas of concern that my 1:1 ▷One of the biggest areas of concern that my 1:1 clients typically have is sourcing & formatting hashtags
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▷It's time-consuming, aggravating, and how the hell do you track/test/know if the hashtags you've sourced are working to create visibility for your business?
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▷I just dropped nearly 100 new Holiday Hashtags in 𝗧𝗵𝗲 𝗨𝗹𝘁𝗶𝗺𝗮𝘁𝗲 𝗚𝘂𝗶𝗱𝗲 𝘁𝗼 𝗛𝗮𝘀𝗵𝘁𝗮𝗴𝘀!
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▷Want to pick up over 3k 𝙉𝙞𝙘𝙝𝙚 𝙎𝙥𝙚𝙘𝙞𝙛𝙞𝙘 hashtags to grow your visibility on Instagram?
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✅ Book your strategy session anytime (yes, even next year!)
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▷Have questions before you pick it up? Send me a DM! I love seeing those little notifications pop up! ♥️
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▷You can be a badass at showing up on Instagram ▷You can be a badass at showing up on Instagram & creating content, but still struggle with the overall strategy portion of it 🤷🏻‍♀️

▷Your content can be 💣 and high value but you still feel a disconnection between your content & your business goals

▷You can know what it takes to create amazing content, be present on Insta, and 𝙨𝙩𝙞𝙡𝙡 𝙗𝙚𝙣𝙚𝙛𝙞𝙩 from working with a strategist!

▷We get so focused on creating amazing content that we forget to back it up by strategy & framework in order to convert! [the icky part that nobody likes like dig into because - scary! 👻]

▷It's a hell of a lot easier when you work side by side with someone who can coach you through it! 👯

▷Want to work with me as your Insta coach? I have two ways for us to sit down together & create a strategy for your business!

▷Send me a DM for more info, or snoop around the links in my bio 👀 Either is cool!

PS: that is def a coffee stain on my white shirt because I’m human and sh*t happens 🤪

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#ambitionista #bossbabemindset #businesscoachingforwomen #businesschicks #businessgrowth #businessgrowthstrategy #ceochick #coacheswhocare #creativegalgang #findyourflock #forbeswomen #idealclients #iggrowth #intentionalbusiness #instagramalgorithm #instagramcoaching #instagramstrategist #instastrategy #intentionalstrategy #levelup⬆️ #onlinebusinesscoach #pursuitwithpurpose #sixfigurechick #socialmediamarketer #thisgirlmeansbusiness
Anyone else love daily affirmations as much as I d Anyone else love daily affirmations as much as I do?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Using the present tense in your affirmations allows you to imagine yourself in the moment of achieving your goal! ✨⠀⠀⠀⠀⠀⠀⠀⠀⠀
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What I love about this affirmation is that YOU get to define what your version of 'success' looks like!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝗮𝗳𝗳𝗶𝗿𝗺 𝗶𝘁?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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𝗧𝘆𝗽𝗲 '𝗜 𝗮𝗺 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹' 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#affirmations #bizcoach #ceomindset #creativegalgang #hashtagguide #hashtaghelp #hashtagsforbusiness #hashtagstrategy  #igcoach #igexpert #iggrowth #instagramalgorithm #instagramcoach #instagramcoaching #instagramengagementgrowth #instagramstrategist #instagramstrategy #instagrowth #instastrategy #intentionalstrategy #lawofattractionaffirmations #manifestation #manifestationbabe #levelupyourbusiness #onlinebusinesscoach #raiseyourvibration #youcreateyourownreality
▷𝗚𝗿𝗮𝗯 𝘁𝗵𝗶𝘀 𝘀𝗶𝗺𝗽𝗹𝗶𝗳𝗶𝗲𝗱 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗢𝘂𝘁𝗹𝗶𝗻𝗲 𝗳𝗼𝗿 𝗮𝗻𝘆 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 👇🏾⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Feed posts 2-3x per week⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Instagram Stories 3-7x per week⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Aiming to be present on Instagram Stories less? Grab your insights so that you are intentionally present when your audience is listening!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Reels 1-3x per week⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷I'll be honest here - I'm not reel-y big on using Reels as a growth tool for Instagram...⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷However, they are great for entertainment, POVs, quick & dirty tips, and brand touchpoints!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Lives 1-3x per week⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Need to build your know, like, trust, with your audience?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Having those 'live' conversations with them on IG Live is the growth tool you need!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Lives are also a great stepping stone to take your audience from one-way conversations - where you are answering questions they drop into the chat, and moving it a step further by booking a call! 📞⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Engaging your a** off on content and via hashtags, 2-7x per week⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Post and Ghost season is over so get out there and engage! 👻⠀⠀⠀⠀⠀⠀⠀⠀⠀
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⬇️ ⬇️ ⬇️ ⬇️ ⬇️ ⬇️ ⬇️ ⬇️ ⬇️⠀⠀⠀⠀⠀⠀⠀⠀⠀
#captionwriting #creativegalgang #hashtagguide #hashtaghelp #hashtagsforbusiness #hashtagstrategy #hashtagstrategyforsocialmedia #igcoach⠀⠀⠀⠀⠀⠀⠀⠀⠀
#igexpert #iggrowth #instagramalgorithm #instagramcoach⠀⠀⠀⠀⠀⠀⠀⠀⠀
#instagramcoaching #instagramengagement #instagramengagementgrowth #instagramstrategist⠀⠀⠀⠀⠀⠀⠀⠀⠀
#instagramstrategy #instagrowth #instastrategy #intentionalstrategy #ladieswholaunch #levelupyourbusiness #marketingagency #onlinebusinesscoach
🔗 Do you have the new link feature yet?! Tell m 🔗 Do you have the new link feature yet?! Tell me in the comments! 🔗

I love how transparent Instagram has become with its users about rolling out new features on their platform while listening for feedback on how they can elevate our experience 📲

I dislike how Instagram inadvertently created the 'I need 10k followers' mentality by previously only incentivizing accounts with larger size followings (aka the 'Swipe Up' ⤴️)

But, I love this platform and I love working with business owners to maximize their visibility with custom strategies. So I roll with the punches and access the platform in a way that works best for me & my clients 👯

Also, the occasional joke-y Reel doesn't hurt either! 🤷🏻‍♀️

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#businesscoachingforwomen #businesschicks #ceochick #contentcreators #contentmarketingtips #creativegalgang #engagementstrategy #engagementstrategysocialmedia #igcoach #iggrowth #inspiredtoimpact #instagramcoaching #instagramengagement #instagramengagementgrowth #instagramengagementstrategist #instastrategy #intentionalstrategy #onlinebusinesscoach #pursuitwithpurpose #sixfigurechick #socialmediamarketer
▷𝗪𝗼𝗿𝗿𝗶𝗲𝗱 𝗮𝗯𝗼𝘂𝘁 𝗮 𝗿𝗲𝗰𝗲𝗻𝘁 𝗱𝗶𝗽 𝗶𝗻 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗼𝗿 𝗳𝗼𝗹𝗹𝗼𝘄𝗲𝗿 𝗰𝗼𝘂𝗻𝘁?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷This one is for you! ☺️⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷The size of your following doesn't matter because not all of your followers will engage⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷You should NOT use Pods & Engagement Groups because those engagers do not buy 💸⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷PS: We can all tell when accounts use those groups.... so knock it off right now 😏⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷You should show up even when you feel like ‘no one is listening' because not all buyers engage with your content even when they are lurking *ahem* viewing it from afar 👀⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Have a question about how to organically boost your engagement among scrollers & lurkers? Drop it in the comments!!!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷If you’ve been using the same strategy for a while and it’s not turning scrollers > lurkers > buyers💸 I have something for you 👇🏽⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Click the link in my bio to book a VIP Insta-Intensive!⠀⠀⠀⠀⠀⠀⠀⠀⠀
💌 💌 💌 💌 💌 💌 💌 💌 💌 💌 💌⠀⠀⠀⠀⠀⠀⠀⠀⠀
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▷Any other introverts in the crowd? ▷One of m ▷Any other introverts in the crowd?

▷One of my favorite parts of the day is settling into my desk to work with my morning cup of coffee ☕️

▷My human batteries are easily drained when I am in large group settings or on actual 📞 calls - 😳

▷My energy recharges when I am alone

▷It's one of the reasons I love my job so much 📲

✨ ✨ ✨ ✨ ✨ ✨ ✨ ✨ ✨ ✨

#businesscoachingforwomen #ceochick #contentcreators #contentmarketingtips #creativegalgang #engagementstrategy #engagementstrategysocialmedia #igcoach #igexpert #inspiredtoimpact #instagramcoach #instagramcoaching #instagramengagement #instagramengagementgrowth #instagramengagementstrategist #instagramexpert #instagramstrategy #instagramstrategist #instagramtipsforbusiness #intentionalstrategy #introvertproblems #introvertstruggles #onlinebusinesscoach #pursuitwithpurpose #sixfigurechick #socialmediaexpert #socialmediamarketing #socialmediastrategytips #womanceomindset
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